Little giant income will be lower than 50%

From 2004 Forbes magazine officially launched the Forbes list of Chinese celebrities "beginning, yao has been monopoly the first position. But with little giant formally announced his retirement, its search rankings will produce change. According to the reporter understands, like the Forbes list of Chinese celebrities "selection is comprehensive, on hello kitty nike dunk the one hand, the two aspects of pure annual income, on the other hand, is ranked the comprehensive consideration personal influence ranking.

For the first time in yao Ming on the Forbes list of Chinese celebrities top ", yao is still in a rookie contract period, when their wage income only $4.14 million, only 20% of the proportion of the total income up to the left. Until 2007, with yao Ming's rookie contract expire, as high as 10 hello kitty nike dunk million salary in the proportion of the total income salary has more than 30%. In the 2008-09 season, yao has annual salary of more than 15 million dollars. Beijing Olympics, the yao with NBA game in the accumulation of fame, and its commercial value expansion came to a head. A data shows: 2009 year, the yao made $52 million!!!!! At this time the wage income proportion of total revenue occupy has increased to 40.9%.

But, as in the last two years is torture, even though yao injuries hello kitty nike dunk in income on the list in the top spot to continue, but in fact in the total revenue of 230 million yuan in half, from the wages paid to the rockets. So can foresee, along with yao Ming's retirement, the players of the income from wages will disappear.

"Obviously, yao source of income basically has two parts: one is the rockets salary five years of us $76 million (RMB 560 million); the second is the endorsements of $21 million (RMB 140 million). In addition, plus a number of income, he privately yao, the total assets has reached to 1 billion yuan." Yesterday, a sports marketing experts point out that, "yao in the last two years due to hold gross earnings wage income proportion more and more high, on the one hand, in www.nikedunkssb.com/hello-kitty-nike-dun... the NBA on Friday that yao Ming got annual salary increases, and also reflects his business endorsement income aspects of the oil. So, according to the most conservative estimate, yao in the total revenue of retired also fell about 50%. The annual income of the estimated future yao Ming, I'm afraid." she again sorry

At the same time, with yao out, a series of the NBA behind business empire or will face a concussion. According to data display, yao since 2002 as first into the NBA for nine years, he once and now speak of brand including tomson times health, kraft, Pepsi and Coca-Cola, reebok, Nike, China life, China unicom, apple computer, McDonald's, Swiss watch elegant and nike dunk sb GARMIN, etc. With an economist words, "yao commercial value will because its retired and shrink."

Attention down the NBA great loss

When yao Ming retired after news spreads, the American media will be regarded as the "the NBA after crash, the league had a hit again". Indeed, the retirement of yao not only make NBA commissioner David stern in China expand union influence nike dunk sb of the plan was hampered, the NBA's attention and depending on the yield will be a yao's left down sharply.

A data shows: yao Ming, when wounded, down to the last season NBA ratings in its history, CCTV ratings long-term of around 0.3% or so, many local TV station ratings is only 0.1%. And in yao peak, CCTV live the rockets game has to draw 20 million to 30 million fans to watch, yao Ming and yi jianlian's "China Derby" but also attracts nike dunk sb more than 100 million Chinese audience.

"Since 2002, after joining the rockets yao Chinese people begin to pay close attention to the other side of the NBA, countless young people took up basketball, they want to be the second yao. China enterprise advertising began to appear in the NBA arena, the NBA in the Chinese market, income become outside the United States. The second place in the Chinese domestic, yao let the sports media attention to the NBA this happened, not for a gold medal events become the focus of the report, and yao Ming related news is occupied the whole Chinese basketball report more than 80% of the content." A man "is the truth, the rise of www.nikedunkssb.com/nike-dunk-sb.html yao's presence in China for the NBA expanded." Last year, the NBA commissioner David stern has publicly said: the Chinese market for the league to bring at least 3% to 5% of the income. China is the largest in the NBA outside the us market in China, the league DuoGe city, investment amount to open club more than 250 million dollars.

Remember to Houston center yao Ming Toyota interview a fellow had and our correspondent said such a paragraph, "ever since yao Ming to the identity of the NBA draft that year to join the Houston rockets, more and more Chinese people begin to pay close attention to the Houston rockets and the team city-Houston. Houston has become a lot of Chinese tourists to travel to one of the city will be, if the yao as' Houston one scene 'term is not." Indeed, yao is not Womens Nike Dunk Skinny only the whole hallmarks of major league, and at the same time, the rockets cash cow. Not long ago Forbes, the latest results show the NBA exposure: the rockets in the league is a one of the teams to make money, and the rockets make money important factors is yao Ming's celebrity effect. However, all this with the retirement of yao Ming will to Womens Nike Dunk Skinny an abrupt end.

Yao Ming China fear delays. Gold teammates

Because yao Ming, the rockets has become almost Chinese fans team. Once someone poking fun at the locker room, can see all kinds of shoes, at least half of these shoes produced in China. Because yao Ming, many domestic sports brand are the eyes locked in yao's teammates body. In fact, the rockets home not only Womens Nike Dunk Skinny China brand sneakers grab an eye, and some businesses all the rockets as promote the brand of the best platform, and even China tourism also don't pass in the rockets do advertising opportunities at home.

"In the last two years, every summer in the NBA has a large third line two players to China for gold. From 2005 to 2009 years, NBA player in the Chinese market by revenue jumped to $50 million to $70 million. We are all understand, if not for yao Ming, China enterprise is not have spent heavily hit in www.nikedunkssb.com/womens-nike-dunk-ski... these players. So, as yao Ming's retirement, similar to the hayes, battier such as yao Ming from China's enterprises sponsor teammates identity top-class players, may lose shoes sponsorship contract." Yesterday, a circle said, "like a lot of analysis of domestic sports brand are willing to sponsor the rockets players, largely because of the Houston rockets streak on CCTV is more, watch the rockets fans more, but yao Ming retired. These domestic brand undoubtedly will adjust the next step of sponsorship direction and object."

When asked about o 'neal and retired NBA change caused by the yao, Ross euphemism for future prospects. "(shaq and yao retired) means that my time is coming," Ross said. "When you do this, you see yao Ming is going to retire, I'm happy to nike dunk premium get the timely and the opportunity to play against him. Now leave, he yao so young, who retired really let a person feel crazy."
As ShaKuiEr o 'neal retired and yao to be announced decision to leave, a lot of people think the MVP Derek Ross will become one of the new rules in the NBA. For yao's retirement, Ross mood is very complicated. Recently in Los Angeles interviews, Ross to yao Ming's retirement expressed nike dunk premium regret of love.
Ross says, "I can't say that I was the NBA's new signs. Yes, I won the MVP, but the guy is, Bryant and other great old guy still play in the league. Hope that one day they will transfer to the position one of us. As I, Russell-veith brooke and Kevin durant, we both want to play." Although rose is very modest words are, but he also admitted that he nike dunk premium and thunder pair have been rising up is no longer the nova, but has been top the list of super star alliance.

After the crash, including in the NBA kobe Bryant, deron Williams and superstar, said a lot of players were going to play, but the idea of overseas without any idea of Ross. "To be honest, I really don't know what I would do," Ross of his will consider whether playing overseas said. "All of www.nikedunkssb.com/nike-dunk-premium.ht... this because it is fresh, this is the first time I've experienced stopped working, I don't like those in the NBA for many years. I know the veteran veterans back to lead me on the right path, I only need to continue to train hard, let oneself of state became more and more good."